Digital Creative Automation (DCA)
Personalisation at scale Creative at speed
Digital Creative Automation (DCA) is a platform that streamlines the creative and content adaptation process to help brands conquer personalisation through variation, velocity and volume.
HOW IT CAN HELP BRANDS
1. Save on creative man-hours
Instead of the manual one-by-one process, DCA speeds up creative and copy adaptation and reduces human errors.
2. Gain greater & in-depth insights on campaign performance
Test language differences of the same message as well as multiple ad elements to see what really works.
3. Increase campaign digital media performance